Celebrity Endorsement Strategy: How Brands Choose the Right Brand Ambassador
A brand that has a face often becomes unforgettable. And when that face belongs to a well-known cel...
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11 January 2026
08 January 2026
Why Brands Need Strategic Creative Agencies for Long-Term Brand Growth
Brands no longer function the way they used to. Earlier, it was about building a product and, over...
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26 December 2025
Brand Integration in Films: How Strategic Product Placement Creates Cultural Impact
For any brand, it is crucial to stay present in the consumer’s mind and visible in the market. In t...
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